Look Sports Media – International esports tournament organizer BLAST has announced a significant partnership with Alienware, the Dell-owned PC powerhouse, for the upcoming BLAST.tv Austin Major. Alienware will serve as the official PC, laptop, and monitor sponsor for the sold-out Counter-Strike tournament, taking place June 19-22 at the Moody Center in Austin, Texas. Financial details of the sponsorship remain undisclosed.
“For nearly 30 years, Alienware has pushed the boundaries of gaming innovation,” stated Matt McGowan, GM at Alienware, in an official press release. “We’re thrilled to partner with BLAST for the BLAST.tv Austin Major, especially with the event being held in our backyard. This isn’t just about high-performance gear; it’s about bringing the passion and energy to a major moment in esports.”
Alienware’s commitment extends beyond simple branding. The company will equip players with its cutting-edge 500Hz gaming monitors, ensuring optimal performance during the competition. Expect extensive Alienware branding throughout the event, integrated into live broadcasts, on-site activations, and digital marketing efforts.
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The BLAST.tv Austin Major marks Alienware’s second Counter-Strike Major sponsorship this year. Thirty-two elite Counter-Strike teams will battle for a share of the $1.25 million prize pool across three intense stages. Top contenders include Team Vitality, MOUZ, Team Spirit, NAVI, G2 Esports, Team Liquid, FaZe Clan, and many more. The tournament promises thrilling matches and showcases the best in global Counter-Strike talent. For complete details on the tournament format and prize breakdown, visit the official BLAST website. This is one esports event you won’t want to miss!
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